Our thoughtfully designed printed materials drive web traffic.
With 45 high-quality apartments to fill at 180 E. Water Street, Catalyst Development Company (Catalyst) needed printed material to promote the property’s offerings to prospective tenants and drive traffic to its website. To accomplish this, LKF Marketing designed a two-page leasing brochure highlighting the amenities, convenience, and affordability of the building’s urban living offerings in downtown Kalamazoo.
Enhanced by Catalyst’s established branding and inviting architectural renderings of the property’s interior and exterior, the piece also features a QR code for easy access to 180 E. Water Street’s website from a mobile device.
Delivered to Catalyst in May 2021, the leasing brochure is used to promote residential opportunities at 180 E. Water Street and can easily be updated going forward.
Services Provided
Account service, competitive analysis, content strategy, copywriting, experience design, graphic design, strategic planning
