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Vintage Michigan promotional materials highlight Michigan Wines and viticulture.

Vintage Michigan is a loyalty/membership program for Michigan wine lovers. Overseen by the Michigan Craft Beverage Council, Vintage Michigan offers discounts at many Michigan wineries, retailers, and events; an annual Magazine; a complimentary gift; bi-monthly enewsletters; and much more.

Only $25 for a lifetime membership, the program easily sells itself; we just needed to promote it!

LKF designed the logo for the Vintage Michigan club, along with a promotional brochure describing membership benefits, point-of sale-flyers and posters, and the actual loyalty card itself. Much like the Enjoy poster, the materials were originally designed to reflect a classy and elegant look. Materials have since been updated to reflect Michigan wine's enjoyable and accessible nature to all age-appropriate audiences.

These materials are revised as needed to include new information and images.

Services Provided

Account service, copywriting, graphic design, vendor management

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Michigan Department of Agriculture & Rural Development Work

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