LKF Marketing served as the public relations hub for The Foundry in 2016.
One of our largest public relations projects for Treystar to date centered around The Foundry. From the project announcement to the groundbreaking and beyond, we helped share news of this great project with our media contacts as well as specialty organizations and publications related to Treystar as an organization and the project's brownfield status.
LKF worked to draw interest from media representatives to ensure press coverage through a series of carefully timed media releases and a well-managed database of contacts. In addition to emailed releases, we also contacted media representatives directly and facilitated interviews before the event as well as onsite.
With our help, an estimated 150 people attended the groundbreaking ceremony for The Foundry on July 21, 2016. A sampling of the impressive media coverage of the event is listed on Treystar's website.
Account service, copywriting, public relations